Time Warner's CNN Will See Steady Growth In Subscription & Advertising Revenues In Coming Years

The growth in subscription pricing will be led by the network's appeal and the annual price increases. Historical dollar increases in fees per subscriber are strong predictors of future growth. Contracts between content companies and pay-TV service providers include prescribed yearly increments for fee per subscriber. These contracts are long-term, spanning across several years. Also, CNN has a strong appeal to many viewers and it has historically been associated with unbiased, prompt reporting ...